Apple

The iPhone 6 unknowns

What we don’t know far outnumbers, and outweighs, what we think we know.

Almost everything that the iOSphere thinks it knows about the iPhone 6 – expected to be announced Sept. 9 — is based on Apple’s past history. So, everyone “knows” the iPhone 6 will have a new processor, the A8. The reason is because every new iPhone except the 3g has had a new processor. Almost everyone is convinced Apple will make the iPhone body look more like the iPad body: rounded instead of flat sides. But beyond that, it’s all up in the air. Here are the Big Unknowns about how today’s iPhone might change.

Sapphire cover glass
It’s never been clear that Apple’s strategic investment in synthetic sapphire production was intended to create tens of millions of iPhone screens in 2014. Sapphire furnace maker GT Advanced Technologies, Apple’s partner in the project, said in early August that the Mesa, Ariz., plant was only just then ramping up to full production of the raw sapphire. The downstream cutting, shaping, grinding and polishing – all arduous and more time consuming because of sapphire’s hardness – will ramp up after that. Some observers think sapphire might appear first in the next iPod nano, and roll out to iPhones in 2015.

Display technology
The iOSphere has been obsessing over bigger-than-4-inch (diagonal) screens for the iPhone. But there are a host of emerging display technologies that may have as big or bigger impact on users. Quantum dots, from vendors like Nanosys, promise to make the LCD technology favored by Apple rival OLED in brightness, color accuracy and lower power demand. Metal oxide technology, from vendors like Cbrite, promise to transform LCD backplanes (which turn pixels on/off), resulting in higher resolution, and lower costs and power demand. Shown: Nanosys’ quantum dots film in LCD stack.

Processor
Recent speculation is that the expected Apple-designed A8 system-on-chip will run at 2.0 GHz (vs. 1.3 GHz for the A7 in the iPhone 5s), or that the rumored 4.7-inch and 5.5-inch models will have, somehow, different A8 chips. But the A7’s Cyclone microarchitecture created a “desktop class” 64-bit processor for mobile devices and Apple has barely started to exploit its possibilities [See AnandTech’s march 2014 summary]. Apple could shift to a 20-nanometer (from 28nm) process, scale the clockspeed, and hold power demand steady; introduce other changes to reduce power demand overall; tweak internals to improve specific types of processing. And introduce apps that really show what Cyclone can do.

RAM
iPhone 5c and 5s currently both have 1GB of RAM. The 5c apparently uses low-power DDR2 (LPDDR2), while the 5s has LPDDR3, with a higher data rate and memory density, and greater power efficiency and bandwidth. Based on Apple’s historic RAM expansion, iPhone 6 could see a boost to 2GB of RAM, enabling the phone to handle more tasks at once. But the real benefits lie in a possible shift to LPDDR4, with 50 percent higher performance and 40 percent less energy than the fastest LPDDR3 today. Shown: SK Hynix’s 4-Gigabit LPDDR4 chip.

Wireless advances
Many expect iPhone 6 to introduce 802.11ac Wi-Fi, but the real advance would be a new antenna design to support two 11ac spatial streams, such as found in Broadcom’s BCM4354 chip, for a maximum downstream data rate of 867Mbps using an 80-MHz channel. Apple could boost LTE performance by adding a Category 4 modem, with up to 150Mbps of downstream throughput, such as Qualcomm’s Gobi MDM9x25 LTE modem. Near field communications (NFC) for mobile payments? iBeacon, based on low energy Bluetooth 4.0, is a better bet. [See “Apple’s iBeacon turns location sensing inside out”]

Battery life
Larger phones mean room for physically bigger batteries, with correspondingly bigger capacity measured in watt hours. But that doesn’t automatically translate into much longer battery life, if the CPU, screen, and radios are power-hungry. The iPhone 5s battery is rated at 3.8 volts and 5.92 Watt-hours. The larger and newer Samsung Galaxy S5 has a battery rated at 3.85 volts and 10.78 WHrs. That results in 20 and 13 percent improved battery life when web browsing over LTE and Wi-Fi respectively, according to AnandTech benchmarks. Apple’s focus has been on modest boosts in battery capacity while maintaining or slightly improving battery life even as it adds processing power and higher screen resolution.

Sensors
9to5Mac recently reported that iPhone 6 may include a “barometric” – pressure – sensor. AppleInsider noted that the third iOS 8 beta build added support for Apple’s M7 motion coprocessor (shown here), allowing data from accelerometer, compass and gyroscope sensors to be accessed by the new Health app. The question is how Apple might exploit the M7, introduced with the 5s. One option: the M7 as a hub for a growing number of sensors, possibly including sensors on an Apple iOS wearable [See “M is for Mystery”, by Horace Dediu], or linked with Apple CarPlay. Semicon Research call this “sensor fusion” – “combining data from multiple sensors and deriving intelligence from that data.”

Model segmentation
In 2013, Apple introduced (as shown) two new iPhone models, the 5s as the lead phone, and the 5c as the mid-phone or mid-range phone; with the 4s now the entry-level phone. Within each model, there are different storage options, which are the basis of difference prices. Will Apple increase iPhone segmentation? The iPhone 5s is “translated” into the mid-range, perhaps being called the 6c, with a plastic body, and some internal hardware shared with the new higher-end phone. The rumored 4.7-inch phone is the new lead phone, iPhone 6; and the rumored 5.5-inch device could mark a new, more expensive iPhone model, the “6b” (for “big”) or “iPhone Air.” The existing 5c may continue as the 5c, becoming the new entry-level phone.

Pricing
Scare headlines of $100 (or more) price hikes for iPhone 6 have been frequent. Yet Apple’s pricing practice has been very consistent, and the 5c is firmly set as the mid-range phone, $100 cheaper than the “lead phone,” the 5s. Blogger John Gruber wrote that “it sounds weird and somewhat un-Apple-y for them to raise the entry price for any product, let alone for their most important product.” Apple could raise the starting price for iPhone by dropping the lowest storage tier option. Or put a higher price tag on the rumored 5.5-inch jumbo-screen model.


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Major SSL flaw found in iOS, OS X

Apple has released a patch for iOS and says an OS X fix will be released ‘very soon’

Security researchers revealed late Friday that iOS’s validation of SSL encryption had a coding error that bypassed a key validation step in the Web protocol for secure communications. As a result, communications sent over unsecured Wi-Fi hot spots could be intercepted and read while unencrypted, potentially exposing user password, bank data, and other sensitive data to hackers via man-in-the-middle attacks. Secured Wi-Fi networks, such as home and business networks with encryption enabled, are not affected.

Apple released a patch Friday evening, available to al iOS users. iOS users should have already received a notification of the update’s availability or have had it automatically installed, depending on their device’s iOS version, update settings, and available space for downloading the update.

[ It’s time to rethink security. Two former CIOs show you how to rething your security strategy for today’s world. Bonus: Available in PDF and e-book versions. | Stay up to date on the latest security developments with InfoWorld’s Security Central newsletter. ]

But on Saturday, several researchers reported that the flaw also affected OS X 10.9 Mavericks and perhaps other OS X versions. Late Saturday, Apple said it had a fix ready for OS X and would release it “very soon.” On OS X, the flaw is likewise limited to SSL connections over unsecured Wi-Fi networks, though only in Safari.

The update will be available through OS X’s Software Update utility, which is set to download security updates automatically by default in recent OS X versions.

iOS uses the WebKit-based Safari engine even in non-Safari browsers, so all iOS browsers can be exploited. By contrast, OS X lets each browser use it’s own browser engine. A Google security researcher said Chrome does not have the coding flaw; other researchers have said that Mozilla Firefox is likewise safe.


 

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Report thumping Army for mobile cyber security efforts yanked off DoD website

Military Inspector General report states bluntly: The Army’s chief information officer “did not implement an effective cybersecurity program for commercial mobile devices.”

A report from the Inspector General of the U.S Department of Defense that’s critical of the way the Army has handled mobile-device security has been inexplicably yanked from the IG DoD public website but can still be found in the Google caching system.

The IG DoD report No. DODIG-2013-060, entitled “Improvements Needed With Tracking and Configuring Army Commercial Mobile Devices,” dated March 26, flatly states the Army’s chief information officer “did not implement an effective cybersecurity program for commercial mobile devices.” The Inspector General of the DoD is the independent oversight division in the DoD that investigates whether the DoD is operating effectively and efficiently.

The report was apparently removed from the IG DoD website after a handful of news organizations wrote about it, but so far the IG DoD hasn’t responded to questions about the report’s sudden disappearance.

The report is highly critical of the way the Army in terms of weakness in its cybersecurity program as pertains to commercial mobile devices, aiming the brunt of its criticism at the Army CIO.

Lt. General Susan Lawrence was named Army CIO in 2011.
The report, prepared by Alice Carey, Assistant Inspector General of Readiness, Operations and Support in the DoD’s Inspector General office in Alexandria, Va., summarizes what IG DoD found as it sought to discover how the Army was managing and securing smartphones and tablets, specifically those based on the Apple iOS, Android or Windows mobile operating systems.

The IG DoD report says it received a list of more than 14,000 of these types of commercial mobile devices (CMD) used throughout the Army between October 2010 through May 2012, and went directly to two sites to “verify when the CMDs in use were appropriately tracked, configured, and sanitized, and followed policy for using CMDs as removable media.”

The two sites were the U.S. Military Academy at West Point, N.Y. and the U.S. Army Corps of Engineers Engineer Research and Development Center in Vicksburg, Miss.

The mobile devices in question were used in both a pilot mode and in non-pilot mode, the report says. The IG DoD concluded the Army CIO has failed to implement an effective cybersecurity program for these, however. “Specifically, the Army CIO did not appropriately track more than 14,000 CMDs purchased as part of pilot and non-pilot programs,” the report states.

In addition, the devices weren’t configured to secure data stored on them, nor were the devices required to be “sanitized” before transfer or in the event of loss. There was also said to be inadequate training and user agreements specific to the devices.

“In addition, the Army CIO inappropriately concluded that CMDs were not connecting to Army networks and storing sensitive information; and therefore, did not extend current IA [information assurance] requirements to use of the CMDs. Without an effective cybersecurity program specific to CMDs, critical IA controls necessary to safeguard the devices were not applied, and the Army increased its risk of cybersecurity attacks and leakage of data,” the report says.

The report notes that a specific DoD memorandum from two years ago laid out security objectives for commercial mobile devices, including using an enterprise management system, encrypting and sanitizing sensitive DoD information stored on them, e-mail encryption and installing “designated authority-approved software and applications,” plus training.

At the two sites the IG DoD visited, no mobile-device management application had been put into use by the CIOs there, and password configuration of devices often left to individual users. It noted sometimes cadets at the U.S. Military Academy used the mobile devices they’d been given as personal devices and as “removable media to transfer and store sensitive case files and evidence related to Cadet Honor Committee hearings.”

In one instance at the U.S. Army Corps of Engineers, the IG DoD found one user with a non-pilot CMD using it to transfer research documents and personally identifiable information from a networked computer.

The report concluded the Army CIO hadn’t adequately tracked the devices in question, noting in several hundred cases it looked at, the Army CIO was unaware of the devices in use and maintained faulty accounting about it all.

Army and Command CIOs have taken some actions to improve, the report states, either by ordering the activities such as using CMDs as removable media to cease or placing a moratorium on acquisition of new CMDs The report mentions use of the AirWatch MDM software to address some of the IG DoD concerns.

The report concludes the CIO of the Army needs to develop a clear and comprehensive policy for reporting and tracking all commercial mobile devices. The head of the Army CIO Cybersecurity Directorate responded to the IG DoD that it maintained a SharePoint Portal and directed all Army organizations entering into a pilot to register and provide pilot documentation, among other steps. It also said it was working to manage mobile devices through an MDM system. Though expressing some dissatisfaction, the IG DoD indicated it approved of the Army CIO’s response that the Defense Information Systems Agency and the Army would have every mobile device and the applications on them under management—as well as have a Mobile Application Store–at full operating capability before the end of fiscal year 2014.


 

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Microsoft’s beef with Apple over SkyDrive for iOS is justified

Apple and Microsoft must have missed sniping at each other, because this is petty.

It’s been a while since Apple and Microsoft took cheap shots at each other. I guess they got bored. One news outlet reports Apple is being difficult about approving the newest version of SkyDrive for iOS.

The Next Web reports that the two are at loggerheads over a new version of SkyDrive, which has a paid storage option because Microsoft doesn’t pay Apple a 30% cut of subscription revenue generated by paid storage services.

RELATED: Windows Phone 8 having trouble attracting developers

Microsoft may have some Windows Phone 8 momentum after all

A main sticking point is that Microsoft does not want to pay Apple the 30% cut, which runs in perpetuity regardless of whether users continue to use an iOS device or not, because the billing is done through their Apple account.

So if a user signed up for the enhanced-capacity drive on their iOS device and then moved to a non-iOS phone (say, a Windows Phone), Apple would still collect 30% of their fee for storage even though they aren’t using the iOS device any more. Microsoft is understandably not keen on this.

The problem is not limited to just SkyDrive. AllThingsD reports that this fee is also applied to Office 365 subscriptions sold through Microsoft Office for iOS, which Microsoft has all but acknowledged will be launched sometime next year.

A spokesperson for Microsoft responded to a query with this comment:

“Similar to the experiences of some other companies, we are experiencing a delay in approval of our updated SkyDrive for iOS. We are in contact with Apple regarding the matter and hope to come to a resolution. We will provide additional information as it becomes available.”

Apple, as usual, isn’t talking.

This problem could easily spread to other apps. Third-party developers that use SkyDrive would also be hit with the 30% fee, and they aren’t going to like that perpetual fee, either.

How this plays out will be very interesting. Microsoft could practice what it preaches and offer policies for the Windows Store similar to what it wants from Apple. This would be a key point of differentiation and potentially competitive.

If Apple continues to play hardball and extends the same courtesy to DropBox and other cloud storage apps, Apple could be the one shut out and shunned. Will it happen? Who knows? Tim Cook does not strike me as unreasonable, and now that this is out and in the media, the pressure may come down on Apple.

Now the real test for Microsoft will be how it behaves when the shoe is on the other foot.


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MCITP for Exchange Server Certification

 

The Microsoft Certified IT Professional (MCITP) certification helps validate that an individual has the comprehensive set of skills necessary to perform a particular job role, such as database administrator or enterprise messaging administrator. MCITP certifications build on the technical proficiency measured in the Microsoft Certified Technology Specialist (MCTS) certifications. Therefore, you will earn one or more MCTS certifications on your way to earning an MCITP certification

On This Page

 

MCITP: MCTS Certification Training

MCITP: MCITP Certification Training

 

 

 

 

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Enterprise Messaging Administrator 2010

 

When you earn the MCITP: Enterprise Messaging Administrator certification, you demonstrate your professional expertise in using Microsoft Exchange Server 2010 to excel in a specific job role.

 

This certification helps validate the knowledge and skills that are associated with performing as the lead engineer for messaging solutions within an enterprise organization, as well as the ability to design and deploy messaging solutions with Exchange Server 2010.

 

To achieve the MCITP: Enterprise Messaging Administrator certification, you must successfully complete exams by the best training of certkingdom.com

 

Required exams

 

Exam 70-662

TS: Microsoft Exchange Server 2010, Configuring

 

Exam 70-663

Pro: Designing and Deploying Messaging Solutions with Microsoft Exchange Server 2010

 

 

Enterprise Messaging Administrator 2007

 

When you earn the MCITP: Enterprise Messaging Administrator certification, you demonstrate your professional expertise in using Microsoft Exchange Server 2007 to excel in a specific job role.

 

This certification helps validate the knowledge and skills that are associated with performing as the lead engineer for messaging solutions within an enterprise organization, as well as the ability to design and deploy messaging solutions with Exchange Server 2007.

 

To achieve the MCITP: Enterprise Messaging Administrator certification, you must successfully complete three exams: one Microsoft Certified Technology Specialist (TS) on Microsoft Exchange Server 2007 prerequisite exam and two Professional Series (PRO) exams.

 

Required exams

 

Exam 70-236

TS: Exchange Server 2007, Configuring

 

Exam 70-237

PRO: Designing Messaging Solutions with Microsoft Exchange Server 2007

 

Exam 70-238

PRO: Deploying Messaging Solutions with Microsoft Exchange Server 2007

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Technology is advancing day by day in fact the new technology is no killing the old technology in reality it is advancing the previous versions, peoples are more and more easy and secure way to in technology usage, Microsoft is always been a very fast detector how to reshape the new technology is all software’s like Microsoft Office, Operating systems like windows XP to Windows 7, Internet Explorer 8 IE8, and more,

 

 

 

 

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Most of the bricks organizations are now becoming bricks and clicks organization, the requirement to advance these organizations required certified peoples to work with them and. A professional person holding Microsoft certifications in his hand is often valued over other workforce all around the planet. Among all on hand Microsoft certifications, one of the most accepted one is MCTS Training, Microsoft Certified Technology Specialist focus on emerging technological prospective and employing these concerns for progressing in Information Technology industry. If you have certain required abilities for this exam you can pass it quite effortlessly. These abilities take in the following:

 

Intro on MCTS Certification 
The MCTS certification is the one, which helps the candidate to step into the IT industry. MCTS also helps the professional who are already in the IT industry to get into a good position in the field. The candidates who are applying for the MCTS Certification should have experience about the network connectivity, desktop operating system, security, and applications. Those who are very good in these areas can have the MCTS certification without any problem and they may be experienced in a particular filed. The future of the certification will be very good and more demand will be there for MCTS certified professional. There are lots and lots of products that are developed with Microsoft Technology. Microsoft develops products which is very helpful for the users.

 

What expertise and skills MCTS certification demands? 
Though you can acquire a reputable status by obtaining this certification, but it obviously demands a few expertises’s that you must have. For this reason, you must be able in:
Computer network literacy 
Solving logon related problems 
Creating as well as maintaining the desktop applications 
Executing password resets and others alike

 

MCTS certification will enhance your
Windows technologies
MCTS: .NET Framework 2.0 Web Applications
Microsoft SQL Server technologies
Microsoft Exchange Server technology
Other technologies

 

To get this certification, you will require an experience of at least two years in implementing, troubleshooting, and debugging a given technology. One can say that this certification is the foundation for all the different Microsoft Certifications that are meant to validate your expertise in the functionality and features of Microsoft key technologies. As an IT professional, either you can demonstrate your in-depth knowledge in a given technical application or choose to earn as many MCTS training as you want to endorse your capabilities across a number of Microsoft products. However, it is all the more essential to constantly update your certification to enhance your competency under today’s robust IT scenario.

 

If your preparing for career change and looking for MCTS Online Training Certkingdom.com is the best online training provider that provide the all the and complete MCTS certification exams training in just one package, certkingdom self study training kits, save your money on bootcamps, training institutes, It’s also save your traveling and time. All training materials are “Guaranteed” to pass your exams and get you certified on the fist attempt, due to best training CertKingdom become no1 site.

IT AND Microsoft Certification At Certkingdom.com

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Thought I would make this post to give people the feedback about my first IT certification MCSE 2003. As this is rather a large subject covering a variety of areas, I have attempted to break these down Microsoft Certified Systems Engineer 2003 preparation into different segments with timelines.

 

 

 

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What is Microsoft Certified Systems Engineer (MCSE 2003)

Microsoft Certified Systems Engineer 2003 (or MCSE 2008) is the best-known and premiere Microsoft certification. It qualifies an individual as being able to analyze the business requirements for information systems solutions, and design and implement the infrastructure required. As of 2008, the MCSE is available for two different product lines; Windows 2000 and Windows Server 2003, each of which requires a different set of exams.

 

For the MCSE 2003 certification, candidates must pass six core design exams (Four networking exams, one client operating system and one design exam) and one elective exam, for a total of seven exams. For the MCSE 2000, a candidate needs to pass five Core Exams (Four operating system exams, one design exam) and two electives. For the MCSE NT 4.0 (retired), a candidate needed to pass four Core Exams (Networking Essentials, Windows NT Workstation, Windows NT Server and Windows NT Server in theEnterprise) and two electives.


Core Exams for mcse 2003 certification


70-290 Managing and Maintaining a Microsoft Windows Server 2003 Environment

70-291 Implementing, Managing, and Maintaining a Microsoft Windows Server 2003 Network Infrastructure

70-293 Planning and Maintaining a Microsoft Windows Server 2003 Network Infrastructure

70-294 Planning, Implementing, and Maintaining a Microsoft Windows Server 2003 AD Infrastructure

The topic of these exams include network security, computer networking infrastructure, Active Directory, Microsoft Exchange Server, Microsoft SQL Server, and other topics of both general networking interest as well as specific Microsoft products.

 

The following is MCSE specialization, Upgrade paths

 

MCSE on Windows Server 2003

• MCSE on Windows Server 2000

• MCSE on Microsoft Windows NT 4.0

• MCSA on Windows Server 2003

 

Specializations

• MCSE: Messaging on Windows Server 2003

• MCSE: Security on Windows Server 2003

 

MCSE on Windows 2000

 

Specializations

• MCSE: Messaging on Windows 2000

• MCSE: Security on Microsoft Windows 2000 Server

 

Train for your MCSA or MCSE 2003 Training on Windows Server 2003 and get closer to Windows Server 2008. The strength of Windows Server 2003 in the market today indicates that demand for related IT expertise will continue for years to come. The best way to demonstrate you have those skills—and to inspire confidence in a hiring manager, your team, and yourself on Windows Server 2003—is with the Microsoft Certified Systems Administrator (MCSA) and Microsoft Certified Systems Engineer (MCSE) credentials. These credentials will not retire.
The most efficient way for Microsoft 2003 exams training.

 

  1. MCQ’s  Training (multiple choice questions)
  2. Case Studies Training
  3. Study guides Training
  4. Labs Preparation
  5. Online Videos Training
  6. Audios Training
  7. Exams Testing Engines
  8. Scenarios Bases Question and Answers

 

When I started in the first line role, one of my initial questions was ‘what do I need to learn to get the best online mcse 2003 training at my home?’ I was given feedback from my friends whom boiled down to IT skills, MCSE 2003 would be preferential, but more importantly are your willingness to learn, attitude and aptitude.

 

I knew from the moment I had finished my initial training, that I was different to the normal bread of Helpdesk personnel. Rather than spending my time surfing the web, I had my head in a book reading and learning.

 

I also vetted all of my calls as if I was second line (even though I wasn’t). This did ruffle a few feathers, but I cleared it with my friend first and also made sure that a second line person approved my comments, before it went to third line. The feedback from my Team Leaders was it showed initiative and willingness to learn.
If your preparing for career change and looking for MCTS Training the best online training provider that provide the all the and complete MCTS certification exams training in just one package, certkingdom self study training kits, save your money on bootcamps, training institutes, It’s also save your traveling and time. All training materials are “Guaranteed” to pass your exams and get you certified on the fist attempt, due to best training they become no1 site 2009 & 2010.

In addition I recommend Certkindom.com is best and No1 site of 2008 which provide the complete Windows Server 2003 certified professionals training, Microsoft MCITP, Microsoft MCTS, Cisco CCNA, Cisco CCIE, CompTIA A+, IBM, Citrix, PMP, ISC, and lots more online training self study kits, saving your time and money on all those expensive bootcamps, conventional training institutes where you have take admission pay fees first and if you don’t want to continue no refunds no transfer to any other training course, If you planed to take CCNA or specialization in MCSE 2003 all the process starts again; as for getting online training can be much beneficial and you don’t need to take for fill any from to switch your training on any desire certification.

Greatest Tech Battles Ever Told

Greatest Tech Battles Ever Told
In honor of the patent war heating up between Apple and Samsung, we’re looking back at epic tech battles. The one thing they all have in common: the future of the universe hung in the balance. (Okay, not the universe but a really big market.)

Oracle. Apple. Google. Facebook. Microsoft. SAP. We’ve seen some of the biggest names in some of the nastiest battles over the years. The balance of power shifts, markets move, and there’s a disturbance in the Force. Call it Tech Wars.

 

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iOS vs. Android
It’s iOS vs. Android with the future of mobile as the prize. Want more drama? Throw in the fiery words of the most admired CEO in history, the late Steve Jobs: “I will spend my last dying breath if I need to, and I will spend every penny of Apple’s $40 billion in the bank, to right this wrong. I’m going to destroy Android because it’s a stolen product. I’m willing to go to thermonuclear war on this. They are scared to death because they know they are guilty.”

PC vs. Mac

This is the greatest tech battle ever, played out on the small screen pitting the geeks against the cool kids. It is the battle from which all other battles have been judged. The words “I’m a PC, I’m a Mac” have become part of our culture. So who has won? Like Star Wars Jedi vs. Sith, the tide turns with every generation.

Oracle vs. SAP
Quick, what software can cost millions of dollars and take years to integrate? Hint: This complex software has derailed many CIO careers. There can be only one, of course, and it’s enterprise resource planning, or ERP. Oracle and SAP have gone head-to-head for years at this high-stakes poker table.

Facebook vs. MySpace
In the super-hot social networking space, Facebook rules the empire. But it wasn’t always that way. MySpace used to be the most visited social networking site in the world, riding pop culture, music and teenyboppers to lofty heights. Then came Facebook. It appealed to the young, college-educated professional and ushered social networking into the mainstream.

VHS vs. Beta
VHS and Beta are pretty much gone now, but the two technologies sparked the first battle for the living room — specifically, home movies. VHS, of course, won. It was the machine that launched a thousand rental stores across the country.

But nothing lasts forever, and VHS itself became victim to the DVD, which, in turn, is succumbing to streaming movies. Meanwhile, rental stores are getting torn down as quickly as a bad VHS machine chewed up the edges of a tape.

Internet Explorer vs. Netscape Navigator
If you were following the tech scene in the 1990s, you’d remember the browser war between Microsoft Internet Explorer and Netscape Navigator — one that drew in the Department of Justice and put Microsoft in the crosshairs of a precedent-setting antitrust case. It led to the surreal sight of Bill Gates testifying and saying over and over, “I don’t recall.” That’s right, the same guy with the brilliant mind.

Database War
Only techie publications cared much about the great decade-long Database War between Oracle, Sybase, Informix, IBM and others. According to tech writer Eric Lai, the war started a fixation on performance measured by artificially enhanced benchmarks, which has “led to a distrust of benchmarks that lingers to this day.” Oh, Oracle won.

Bookstores vs. Amazon
Pity the humble, independent bookstore and even the mega bookstore. Book readers saunter in, explore different titles, gaze through books and then… whip out their iPhone and order it on Amazon. The massive online bookstore took a wrecking ball to the brick-and-mortar bookstore and upended an industry. The mayhem continues to this day. Heck, Amazon brought the phrase “brick-and-mortar” into modern-day vernacular.

Google vs. Yahoo
Remember when “search” was a neat little Web tool from companies with cute sounding names? It didn’t take long for search to become a powerful market driven by search engines with complex algorithms that generate tons of dollars of online advertising. Google stomped on Yahoo and became one of the biggest, baddest tech companies on the planet. Struggling Yahoo has had five CEOs in five years and now hopes ex-Googler Marissa Mayer can lead a comeback.

War Games (Nintendo, Xbox and Playstation)
Nintendo, Xbox and PlayStation have been battling it out in the gaming industry for years, from home video consoles to mobile platforms. It’s been fun to watch and play, and if you’ve got kids, you’ve probably paid for them all. The intense competition has led to grand advancements in gaming, including epic online adventures, awesome first-person shooting campaigns and the Wii. Gaming now is one of the biggest markets for consumer tech.

Google Apps vs. Microsoft Office
When Google Apps first appeared on the Web to go head-to-head with the venerable Microsoft Office suite, it didn’t look like a fair fight. Google Apps were quirky to use and didn’t feel ready for prime time. But tech wars can turn on a dime. Google Apps has since cut a swath out of Microsoft’s market share, although Office is likely to continue to dominate the all-important productivity market for the foreseeable future.

Jedi Yoda vs. Darth Sidious
Epic tech battles have the feeling of the universe hanging in the balance, kinda like when Jedi Master Yoda took on the Darth Sidious, Dark Lord of the Sith. In some tech battles, good did not always triumph over evil. In Star Wars, Yoda got his butt kicked, narrowly escaped, and slumped off into exile telling us what we already knew. “Failed, I have.”

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Is Apple’s OS X Mountain Lion on early-release track?

Reports from blogs and OS X 10.8’s preview release schedule offer clues

Computerworld – Apple may release OS X 10.8 Mountain Lion earlier than expected, according to a report by a popular blog and clues found within the release dates of the three developer previews of the new operating system.

On Tuesday, AppleInsider, citing an unnamed source, said that Apple’s European arm was training new staff to answer queries about Mountain Lion. In the past, Apple has limited the training window, possibly to avoid leaks from the new staff about undisclosed features.
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AppleInsider speculated that the staff hiring and training may mean Apple will debut Mountain Lion at its Worldwide Developers Conference (WWDC), which opens June 11 in San Francisco.

The release dates for Mountain Lion’s developer previews also may hint at early availability.
Mac OS X Mountain Lion

Apple has shipped three OS X 10.8 developer-only previews so far, on Feb. 16, March 16 and most recently, April 18.

Those dates are ahead of the schedule Apple set last year when it fed developers a stream of previews for OS X 10.7, aka Lion, which went on sale July 20, 2011.

Mountain Lion’s trio of previews were 8, 15 and 25 days earlier than the first three Lion previews: The former is now more than three weeks ahead of the latter’s 2011 timetable.

If Apple keeps to the established pace and seeds one more preview to developers — Lion offered four last year, then a so-called “gold master” build before hitting the Mac App Store — Mountain Lion would go on sale June 25, with the gold master ready June 6.

That last date may be a tad early, as Apple opens WWDC the following week. It seems improbable that the company would preempt a ready-for-sale announcement at WWDC by releasing a gold master of OS X 10.8 several days earlier, entailing a risk that the news would leak.

Also in play are expected refreshes of Apple’s computers.

Most experts assume Apple will unveil new iMac desktops and MacBook Pro and MacBook Air laptops this quarter and next with Intel’s Ivy Bridge architecture. Ivy Bridge is Intel’s third-generation design of the Core clan, and the first to use a 22-nanometer manufacturing process.

Quad-core Ivy Bridge processors are now available to computer makers (Insider, registration required), and dual-core siblings will be ready to ship in the next few months, Intel has said.

The iMac would seem the logical line to get Ivy Bridge first: All models of the desktop now rely on Intel second-generation quad-core chips — unlike the MacBook families, where some models use dual-core processors — and the iMac is the longest in the tooth.

Apple last refreshed the iMac May 3, 2011.

If Apple uses WWDC to reveal new iMacs — or any other systems — it would be to its advantage if they were preloaded with Mountain Lion, not Lion.

Using the newest operating system would appease customers, some who will complain if Mountain Lion launches just after they purchase a new machine. It would also reduce the company’s fulfillment costs if, as expected, Apple announces Mountain Lion’s release date at WWDC, then includes any Macs sold subsequently in a free upgrade program.

Apple has used the WWDC keynote — the one part of the conference that’s open to non-developers — to pull the sheet off new Macs, although the last time it did was 2009.

Mountain Lion’s release date is still an Apple secret; the company has only said it will ship the upgrade “late summer.”

A June roll-out contradicts that timeline by at least a couple of months, but Apple has been known to beat its release estimates. In 2009, Apple shipped OS X 10.5, or Snow Leopard, on August 28, at a minimum days, at a maximum weeks, before the September target it had set earlier.

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Windows Phone seen as driving a wedge between iPhone, Android

As Lumia 900 launch looms, analyst says Nokia, Microsoft need BlackBerry users to switch to Windows Phone

Computerworld – Nokia’s Lumia 900 smartphones will reach AT&T stores on Sunday for $99.99, and one analyst said it could be the start of something big: Windows Phone as a market disrupter between the successful iPhone and Android phones.
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Windows Phone, Microsoft’s mobile operating system that’s used by Nokia in its Lumia line of smartphones, is so far a small portion of the smartphone market, less than 3%. Still, Forrester analyst Sarah Rotman Epps said in a blog Thursday that the smartphone market is “ripe for disruption … and every player in the ecosystem (other than Google and Apple) wants a third player to wedge between Google and Apple.”

Epps went on to argue that Nokia and Microsoft should try to convert every BlackBerry user to Windows Phone within two years. BlackBerry usage is declining and today makes up 8% of the global smartphone market. Grabbing those customers “would be a modest but achievable gain for Windows Phone,” she said.

Attracting former BlackBerry users and a portion of Nokia’s Symbian users in China and India to Windows Phone “positions Nokia and Microsoft as a viable third platform and foil for Google-Apple hegemony,” Epps said. “In the dog-eat-dog smartphone market, viability in itself can be disruptive.”

Epps admitted that she is a strong supporter of Windows Phone and has used the OS on the HTC Trophy and Samsung Focus Flash as her personal phones. “I will say it loud and say it proud: I love my Windows Phone,” she wrote.

The coming Lumia 900, which she now uses as a review unit, is priced right at $99.99 to attract new smartphone users and to lure BlackBerry customers who are already paying their carriers for data plans. Since BlackBerry maker Research In Motion said it won’t have new smartphones soon, BlackBerry customers should be a prime target, she added.

Nokia and Microsoft have “built a great product,” Epps contended. In an interview, she said she likes the Lumia 900’s industrial design, including the slim form factor and a body that has a “satisfying tactile feel.” She said the screen resolution is better than the Trophy and has a front-facing camera that the Trophy lacks.

Epps said the Windows Phone interface uses live tiles that can keep her husband’s contact information and status right on the home screen, an example of how the OS lives up to its brand promise of “putting people first.” “I personally do feel a strong emotional connection with Windows Phone, and before that I had BlackBerry, so it’s the first phone I’ve ever really loved,” she said.

Some reviewers, including Walt Mossberg of The Wall Street Journal, pointed out a weak Web browser on the Lumia 900 among other concerns. “Overall, I consider the Lumia 900 a mixed bag,” Mossberg wrote. “Unless you are a big Windows Phone fan, or don’t want to spend more than $100 upfront, I can’t recommend the Lumia 900 over the iPhone 4S or a first-rate Android phone like Samsung’s Galaxy S II series.”

Epps agreed that Nokia, Microsoft and AT&T are not going to persuade an iPhone user to use Windows Phone, but maintained the Lumia 900 could attract BlackBerry and first-time smartphone buyers.

Nokia and AT&T have said they will promote the Lumia 900 in AT&T stores with more floor space and promotional signs than other phones and by training sales reps to show it off. To Epps, AT&T’s support is the biggest key to Lumia 900’s success, and Nokia has offered AT&T an attractive-enough profit margin on sales of the phones to promote it well.

“Carriers sell the phones they can make the most money on,” she said. “He who pays the operator sells the phone.”

 

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