Microsoft revs dump-XP campaign, says ‘time to move on’ II

Reminds users that the most popular OS on the planet has about 1,000 days to live

Computerworld – Microsoft on Monday made its most aggressive move yet to convince customers to drop Windows XP and adopt Windows 7, telling them that there were only 1,000 days of support life left in the older operating system.


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Stephen Rose, IT community manager for the Windows commercial team, noted the 1,000 days remaining for Windows XP support in a post to a Microsoft blog.

“Windows XP had an amazing run and millions of PC users are grateful for it. But it’s time to move on,” Rose said, adding that the operating system exits security support in “less than 1,000 days.”
Unmentioned Monday — for some time, actually — was Windows Vista, the hapless 2007 version that has been called Microsoft’s first OS failure since 2000’s Windows Millennium. Customers agree: Vista peaked at just under 19% in October 2009 but has lost about half its share since.

Instead, Reller talked up not just Windows 7 as the replacement for XP, but its successor, Windows 8, as well, which is widely expected to ship next year.

While Reller encouraged corporate customers to continue deploying Windows 7, she promised that Windows 8 would run on the same hardware.

“For our business customers, your customers,” she said, speaking to the partners at WPC, “this is an important element, because the ability of Windows 8 to run on Windows 7 devices ensures that the hardware investments that these customers are making today will be able to take advantage of Windows 8 in the future.”

While neither Reller nor Ballmer mentioned Windows 7’s life cycle, the company will push consumers now running Windows 7 to upgrade to Windows 8 too. According to Microsoft’s longstanding practice, it will support Windows 7 Home Premium, the most popular edition for consumers, for five years, half the time slated for enterprise support.

Windows 7 Home Premium will be retired from security support in January 2015.

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